Business Audit

Strategic Analysis
- Mission, Vision, and Goals: Assess the alignment of the firm’s stated mission and goals with its operations and client needs.
- Market Positioning: Evaluate market differentiation, target audience, and value proposition.
- Competitive Analysis: Review competitors’ offerings, market share, and strategies.
Operational Efficiency
- Workflow and Processes: Analyze internal workflows for bottlenecks or inefficiencies.
- Service Delivery: Evaluate the timeliness, quality, and scalability of consulting services.
- Technology Integration: Check the use of software tools for CRM, project management, and analytics.
Financial Health
- Revenue Streams: Assess the diversity and stability of income sources.
- Cost Analysis: Identify high-cost areas and potential cost-saving opportunities.
- Profit Margins: Analyze profitability across different service lines.
Human Resources
- Talent Management: Review recruitment, training, and retention strategies.
- Skillsets and Expertise: Match team capabilities with client demands.
- Employee Satisfaction: Evaluate engagement and satisfaction levels.
Marketing and Branding
- Online Presence: Evaluate the website, social media, and online reviews.
- Lead Generation: Analyze the effectiveness of marketing campaigns and conversion rates.
- Brand Perception: Understand how clients and competitors perceive the brand.
Risk Management
- Legal Compliance: Check adherence to relevant laws, regulations, and ethical guidelines.
- Data Security: Assess the measures in place for protecting sensitive client data.
- Market Risks: Identify external risks such as economic downturns or industry changes.

Questions
Management Efficiency
Total Marks: 0
Grade: N/A